Minimalist. Clean. Conscious. Horse Care That Matches Your Lifestyle.
As a horse owner, you know your life revolves around your horse. Our products give you the peace of mind that what you are using on your horse works and is chemically safe. Our organic horse-care collection is crafted for equestrians who demand clean, sustainable, non-toxic grooming products for horses. Made in Maine with chemical-free, organic ingredients, every formula supports skin health, coat shine, and long-term wellness—without harming the planet.

All Sit Stay Forever products are made using ingredients that comply with the chemical safety guidelines defined by the Fédération Équestre Internationale (FEI), including all FEI substance categories for equestrian sport.

From soothing shampoos and moisturizing conditioners to natural horse sunscreen, our essentials protect sensitive skin and deliver that healthy, show-ready glow. Simple, safe, and high-performing—because your horse deserves be best care possible.